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planung & analyse. Die Fachzeitschrift für Marktforschung und Marketing


planung & analyse is the leading special interest magazine for market research in the German speaking Market Research community. planung & analyse is published 6 times a year in German, and once a year as a special English edition. Each issue centers a topic that is discussed by several authors from market research institutes and companies, case studies and new methods enrich the contributions. planung & analyse is a magazine for training and education market research but also a platform for introducing new tools, new experiences, new studies for experienced researchers. Short event reports, study portraits, news from the community, book reviews, and the clearly structured schedule for omnibus surveys complete the programme. In fall planung & analyse host the annual M-Motion-Tag – the meeting for market researchers from compannies and institutes.

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info@planung-analyse.de

Internet:
www.planung-analyse.de

 
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