Allgemeine BäckerZeitung (General Bakers’ Newspaper), or ABZ for short, is aimed at senior managers and decision makers in the bakery industry.
Our readers obtain information that is valuable for their own professional success thanks to in-depth reports about new trends and important markets, baking technology and technical equipment as well as marketing and sales concepts. Additional focus areas of ABZ are business and company news, industry policies and comprehensive reports on specialist trade fairs, conventions and events in the bakery industry. ABZ is read by those who want to be in the know about important events, companies, news and specialist topics.
Distributed edition: 8,096 (IVW II/20)
Frequency of publication: Every two weeks
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